Wednesday, July 18, 2007

Baidu & Netsun in B2B tie-up

Some people ask why I keep covering Baidu and Google on this site. They get lots of coverage elsewhere, the argument goes, and what's it got to do with B2B media? Well, today's news on China Tech Stories that Shenzhen-listed Netsun is linking up with Baidu to form the "Business Advertisements Union" should be answer enough.

As Mao Xian Jia says "The combination between one of the largest e-commerce networks in China and the largest Chinese search engine is well received by industrial analysts in China". I'll bet it is. Mind you it won't be so well received by more traditional B2B publishers who may find this a very powerful competitor.

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