Wednesday, June 14, 2006

Indian business newspapers

There's certainly no lack of ambition among the backers of new business papers in India. Exchange4media.com reports on the latest project with a new business paper in Delhi. Initial print run for the new paper is reportedly 35,000 with the backers targeting 75,000. Perhaps not surprisingly, given its base in the national capital, ‘Political & Business Daily’ will devote 1/3 of its space - 6 pages - to politics.

While new newspapers jostle for position, we reported back in April that business magazines are losing readers. To newspapers? Probably not...

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