Thursday, April 17, 2014

Suntec signs contract extension with IDEM Singapore

News this week: The Suntec Singapore Convention & Exhibition Centre has announced a contract extension with Koelnmesse to host the next two editions of its dental trade show, IDEM Singapore in 2016 and 2018.

IDEM Singapore was recently held at Suntec from 4th to 6th April 2014 attracting 500 exhibitors from 38 countries – a 20% rise over 2012. The dental trade show and conference increased its floor space by 30% this year to cover more than 16,000 m2, and featured pavilions from eleven countries. According to Koelnmesse, a total of 7,842 attendees from 61 countries attended the show and conference.

Michael Dreyer, Asia Pacific vice president of Koelnmesse, commented “We will continue to strengthen IDEM Singapore’s position as the preferred platform for companies looking to launch new dental solutions into Asia, by continuing to bring in the key buyers from the region. We hope that IDEM Singapore will grow to become not only a gateway to Asian markets but also a portal to the rest of the world.”

This post is excerpted from BSG's weekly e-newsletter which is part of our subscription research service, BSG Tracker. Visit our website to find out more about this service. You can also follow us on Twitter for all the latest updates.

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