Friday, February 15, 2013

Messe Frankfurt finds Indian media partner


News this week: Messe Frankfurt’s subsidiary, Messe Frankfurt India, and India-based Business Broadcast News Pvt Ltd. have announced that a strategic partnership has been formed to jointly develop a series of trade shows for the Indian market.

The two companies recently signed a Memorandum of Understanding (MoU) agreeing to develop exhibitions with themes of such as infrastructure development, power & energy, and telecommunications.

Sriram Kilambi, president of Business Broadcast News, said, “Our goal is to present Messe Frankfurt a better understanding of key growth areas in India’s economy and ultimately work together to conceptualise and ideally position our joint exhibitions as the leading events within the chosen sectors. Through our extensive network of media channels and products, as well as our knowledge of the Indian business needs, Business Broadcast News plans to grow our influence in the Indian exhibition industry.”

This post is excerpted from BSG's weekly e-newsletter which is part of our subscription research service, BSG Tracker. Visit our website to find out more about this service. You can also follow us on Twitter for all the latest updates.

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