CMP and CyberMedia tie-up on outsourcing portfolio

An interesting alliance has been announced between CMP Media and newly-listed Indian B2B specialist, Cybermedia. The new joint venture, CMP - Cybermedia LLC, will "build a global media portfolio focused on worldwide services." Cybermedia had announced at the time of its IPO that outsourcing would be the focus of some of its new business developments.

Cybermedia Chairman and Managing Director, Pradeep Gupta, is quoted as saying:

"This will be the first global product from an Indian media house addressing global
readers. This move is part of CyberMedia's plans of expanding globally. We
recognize the tremendous growth that has taken place in the Indian ITES -- BPO
industry. This industry will continue to grow substantially over the next
decade. We therefore chose to combine our BPO portfolio with CMP's Managing
Offshore to broaden our reach into this new and expanding market.

Our most recent posting on Cybermedia pointed to an entirely different venture for Gupta; his involvement in movie financing.