Friday, July 11, 2014

MMI to launch ISPO Shanghai in 2015

News this week: International exhibition organiser, Messe München International (MMI), will launch a new sports exhibition in Shanghai next year. ISPO Shanghai will take place at the Shanghai New International Expo Centre (SNIEC) from 2nd to 4th July 2015.

New exhibitor product categories were also identified by MMI, which will reportedly include Outdoor, Action, Water Sports, as well as Performance and Fitness. According to MMI, more than 70 exhibitors and 1,000 visitors were interviewed to determine the location and date of the new show. ISPO Shanghai will join MMI’s ISPO portfolio of shows, which also includes ISPO Beijing in China.

Launched in 2005, the latest edition of ISPO Beijing took place from 19th to 22nd February 2014 at the China National Convention Center, attracting 637 exhibitors and about 30,000 industry visitors.

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