Monday, April 01, 2013

SEEC revenues up, profits down

News this week: Hong Kong-listed SEEC Media has reported its financial results for the year ended 31st December 2012. The company generated revenues of US$67 million, which is an increase of 7.1% over the previous year. Profits for the year dropped 7.9% to US$4.2 million. Dilute earnings per share in 2012 were HK$0.0185 (US$0.0024).


The majority of SEEC’s revenues were generated through advertising agency income, which amounted to US$56 million – or 84% of total revenues. That is a 4.9% year-on-year increase. The remaining revenues were generated through advertising income from conferences & events (US$6.7 million) and sales of books & magazines (US$4.1 million). Advertising income from conferences & events increased 43% over 2011, while sales of books & magazines was down 4.2%.

According to the company, revenues at its flagship magazine, Caijing, grew 18%. The company attributed the drop in profits to increases in the costs of hosting and organising its portfolio of conferences & events.

This post is excerpted from BSG's weekly e-newsletter which is part of our subscription research service, BSG Tracker. Visit our website to find out more about this service. You can also follow us on Twitter for all the latest updates.

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