Friday, September 27, 2013

Singapore expects strong year for MICE

News this week: Singapore’s MICE trade association, SACEOS, is projecting improved results this year for the country’s MICE industry compared to 2012. Singapore held 1,102 MICE events last year– up 46% from 2011. SACEOS is rallying the country’s MICE venues to help grow the industry.

The Marina Bay Sands (MBS) is on course to host a record number of 70-plus trade shows at its Sands Expo and Convention Center this year, compared to 51 events in 2012.

Messe Berlin’s annually-held Asian travel trade show, ITB Asia, recently signed a three-year contract with the Sands Expo and Convention Center to remain in Singapore. The event was previously held at the recently refurbished Suntec Singapore Convention and Exhibition Centre.

This post is excerpted from BSG's weekly e-newsletter which is part of our subscription research service, BSG Tracker. Visit our website to find out more about this service. You can also follow us on Twitter for all the latest updates.

No comments: