News this week: Messe Frankfurt (Shanghai) has signed
a deal with the Circulation Industry Promotion Centre (CIPC) to cooperate on
the Meat Expo China event. CIPC, which is
a subsidiary of China’s Ministry of Commerce, first organised Meat
Expo in the northern city of Harbin in 2002.
In 2014, the exhibition attracted some 84 exhibitors and 6,000 trade
visitors. The exhibition has rotated through several Chinese cities including
Shanghai, Beijing, Chengdu, Ningbo and Tianjin. The next edition of Meat Expo China is scheduled to be held on 25th
to 27th November at the Shanghai New International Exhibition Centre (SNIEC). Messe Frankfurt plans to pair Meat Expo China with its Food
Technology exhibition.
Richard
Li, General Manager of Messe Frankfurt (Shanghai) commented, “Realising the
endless opportunities existing in the meat industry of China, now is the time
for us to engage in the market. The joint operation between CIPC and Messe
Frankfurt only stands to be positive. With our substantial history in
organising successful trade fairs and our vast nexus of contacts, partnered
with CIPC’s market knowledge and long history in the meat industry, this is
bound to be a successful venture for both exhibitors and buyers in the
burgeoning meat industry in China.”
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