Friday, January 28, 2011

Adelaide venue and Suntec form partnership

News this week: Adelaide Convention Centre (ACC) and Suntec International Convention and Exhibition Services announced the signing of a partnership. Under the terms of the agreement, Suntec will promote ACC internationally. This is the second overseas agreement of Suntec following its contract with the Vancouver Convention Centre last year.

Suntec will aim to attract events from Asia to Adelaide as the sales and marketing representative of ACC. The ACC also announced that its expansion plans are currently well underway. Construction began in September last year and is expected to be completed by 2016 - doubling its current capacity.

Quoted in a Conference + Meeting World article, CEO of ACC, Alec Gilbert, said, “This arrangement offers us immediate and direct access into the market and we believe that, with the number of direct flights emanating from Asia, Adelaide will make inroads into this sector.”

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