News this week: The Hong Kong Trade Development Council (HKTDC) recently organised the third edition
of its Lifestyle Expo in Jakarta at the Balai Sidang Jakarta Convention Center from 20th to 22nd
March 2014. The three-day event showcased consumer products of around 170
exhibiting companies from Hong Kong, and was supported by KADIN – the Indonesian Chamber of Commerce &
Industry.
Products exhibited
at Lifestyle Expo in Jakarta covered the major categories of consumer electronics,
fashion and accessories, gifts and premiums, household goods, baby and
children’s products, and health and beauty products. The show also featured a
Small-Order Zone which offered small quantity orders to Indonesian buyers.
Raymond Yip, HKTDC’s
assistant executive director, commented, “Beyond Indonesia, we expect buyers
from Malaysia, the Philippines, Singapore and Thailand, among other countries
in the region, to participate. Our focus, to be sure, is on Jakarta, and
Indonesia. And for very good reason. Indonesia is Southeast Asia’s biggest
economy. It also boasts the region’s largest population of middle-class consumers
– some 60 million in all.”
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