Friday, July 20, 2012

Penang government aims to develop MICE business


News this week: In a bid become an international MICE destination, the Malaysian state of Penang plans to set-up a new convention and visitors’ bureau (CVB) along with plans to develop several new MICE facilities and hotels in the coming years.

The new Subterranean Penang International Convention & Exhibition Centre (sPICE) will consist of a 500 person ballroom and it is scheduled open in 2015. There will be one hotel within sPICE and another in close proximity which will offer more than 400 rooms and is expected to open in 2014. Another convention facility, The Light Waterfront Penang will have a capacity of 8,000 people and is scheduled to open in 2017.

Penang state minister for Tourism Development & Culture, Danny Law said, “With such (upcoming) facilities, we need to have a CVB to market Penang and to ensure that we can bring business to them. From next year on, PITM will not only sell Penang to international buyers, but also products of South-east Asia.”

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