Wednesday, November 08, 2006

Tech Target to India

I read with particular interest the news of Tech Target's Indian deal - their fifth of the year. They will be partnering with Indian Express. I worked closed with Indian Express's Business Publications Division in the late 1990s as Miller Freeman was expanding its presence in India and wish them all well in their endeavours.

This will be a much-needed boost for the Express team as they gear up for the next round of battle with listed Cybermedia, IDG's new India operations and local Mumbai rivals Jasubhai and Infomedia. The IT media field has been fiercely competitive over the past decade as local and international brands have jostled for space in a market characterised still by very low prices but with tremendous growth.

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