Friday, July 25, 2014

International CES Asia to launch in Shanghai

News this week: The U.S.-headquartered Consumer Electronics Association (CEA) announced an Asian edition of the Las Vegas-held CES will be launched in 2015. The inaugural edition of CES Asia will take place from 25th to 27th May at the Shanghai New International Expo Centre (SNIEC).

CES Asia will be co-organised with Intex Shanghai. The organisers expect the inaugural edition of CES Asia to reach 8,500 m2 of net exhibition space. According to the CEA’s report, retail sales of consumer electronics in China is expected to reach US$154.4 billion in 2014. The 2014 edition of CES in Las Vegas covered 191,000 m2 of net exhibition space, and attracted 3,673 exhibitors and more than 40,800 international attendees.

Gary Shapiro, president and CEO of CEA, was quoted saying, “We are thrilled to announce the launch of CES Asia. China is a critical driver of the global tech industry with an incredible opportunity to accelerate its innovation output. At CES Asia, attendees will experience the innovation that defines the CE industry, with exclusive access to some of the top brands from China and around the world.”

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